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What Is Responsive Web Design?

What Is Responsive Web Design

On average people, spend about three to four hours on their phones a day. Young or old, people are talking, texting, surfing on the web, shopping, or on social media. Because of this it is not enough to have a website that only works on a desktop computer. Rather, it should be designed to be viewed on any device that can access the internet. Guelph Website Design, which does web design in Guelph, has detailed how this type of design works and why your website needs it.

What Is Responsive Web Design?

Responsive web design is able to adjust to fit any device possible. With a responsive website, people can view the site from anywhere around the world, whether they be on their laptop, phone, tablet, or even on their television.

Responsive web design and adaptive web design are quite similar in many ways, but they are also quite different. People often get them confused ,but knowing the difference can help you understand how both of these web designs can help you in different ways.

According to UX Planet, “Adaptive web design uses distinct layouts for multiple screen sizes, the layout largely depends on the screen size being used so with each of these sizes in mind a layout would have to be designed for it. Response web design adapts to the size of the screen no matter what the target device screen size is. The layout is ‘fluid’ and uses CSS media to change styles, this ‘fluid’ grid enables the page to resize its width and height to adapt to different screen sizes and show correctly.”

The two methods of web design are quite different and adaptive web design is a lot less flexible than responsive web design, which is why a lot of people opt to use responsive web design for their website. Although responsive web design does take longer and requires much more effort to build, in the long run your site will be optimized for years to come.

Why Is Responsive Web Design So Important?

Responsive web design is important because is it structured for the future. It is mobile friendly and can help visitors find your website much easily. A responsive website can gain you more traffic, which in the end becomes leads for your business. More leads means more customers, and word of mouth can guide more customers to your website.

According to Fresh Sparks, “Responsive web design is great for business because analytics, tracking, and reporting can all be in one place, Time and cost on-site content management is decreased.”

There are many reasons why you should adapt to a responsive web design. It helps you adjust to any technological device there is. It helps drive more traffic and leads straight to your website, and it provides an easier user experience. Nowadays accessibility is key in order to target any audience. Having a responsive website is important to SEO and search engine results. Companies have to start adapting or they will fall off the radar of Google searches, which in the end will lose them visitors, leads, and customers.

How Do You Build a Responsive Website?

There is a bit to know before creating a responsive web design. It is a process that requires three main components in order to form a responsive web design: a fluid grid, flexible text and images, and media queries.

The fluid grid adjusts the max width while still being able to use larger screens. The flexible text and images allow them to be placed wherever they can. Media queries are used in responsive web design, which allows the website to be used on different mobile devices.

Knowing what to look out for and to keep an eye on can help your responsive web design on your website work smoothly. According to CommonPlaces, “Try to keep everything in a few standard layouts, make your layout flexible, and avoid large amounts of data.” Keeping it simple yet innovative can help your site be technologically advanced for any mobile device in the future.


The bottom line is that creating a responsive user experience is a necessity. There are so many tools and websites that can help guide you to either hiring a professional or building one yourself. Integrating a responsive web design helps shape you company to adjust for the future of technology.